Using manager Clint Hurdle's propensity for nervous gum-chewing as a launching point, this 6-second Vine was created to celebrate the opening day of the Pittsburgh Pirates. The Vine was pushed out to Twitter and Facebook garnering attention with numerous favorites, retweets and reposts. It was the first in a series of promotional Vines to get Buzzhoney's name out during popular social events.
Take a dollar, buy a Cookie Card at Giant Eagle, get a free cookie with each visit, then feel good knowing you've just supported Children's Hosptial. That's the narrative this Vine illustrates with quick edits and DIY sound effects.
Using stop-motion animation to contruct a smoothie, this Vine takes the no-hands approach to entertain Giant Eagle customers while providing a tasty recipe idea.
Giant Eagle wanted to drive home the idea that customers can fill up on fuelperks while purchasing gift cards for any occasion. As the animated cutout cards pile up, the fuel-gauge needle shows the gas tank filling up.